The destruction wrought by the Russian invaders in Ukraine is immense ‒ 2 million square metres of residential floorspace alone has been destroyed. The total infrastructure damage to date is at more than USD 137.8 billion and counting. The international community will have to step in to help rebuild the country from the ravages of war and its assistance must…

This year, for the first time, we were a partner of one of the largest events aimed at the retail industry in Poland – Retail Summit, which took place on March 29-30 in Warsaw.     The event was attended by more than 2,000 participants and 249 speakers, including representatives of Univio.    During this two-day event, we had the opportunity to address…

Poland’s furniture industry is one of the fastest growing in terms of production in the European Union. The topic of optimizing the various sales channels in this industry, both online and offline, is gaining particular importance in view of current market conditions. Univio has been supporting the furniture sector with digitization and omnichannel sales development for years. Thanks to our…

Our Digital Transformation Strategist, Maciej Pondel, was interviewed on the wide range of AI technology available and how businesses can best navigate the growing – and increasingly diverse – market.

Many companies are currently facing the challenge of maintaining business continuity and ensuring a much faster response to the evolving market environment. The recent crises have shown that only those businesses that are flexible and agile on the e-market can escape unscathed from difficult situations. “The latest study carried out by KPMG in partnership with Microsoft showed that 51% of…

The input from business has been invaluable. - It is now clear that we still have months, if not years, of this emergency ahead of us. Therefore we have to start helping in a different way. Now is the time for long-term systemic actions - emphasises Grzegorz Rudno-Rudziński, managing partner of Unity Group

Regardless of the effective date, the changes will be quickly noticeable. - Large e-commerce platforms use advanced pricing solutions and personalized promotions also on the basis of identified customer preferences and in this case, they will have to inform about the use of such mechanism - says Sebastian Błaszkiewicz, Sales Director at Unity Group.

It is worth following what is happening in the B2B segment of e-commerce. Many companies, e.g. in the construction industry, stock up on inventory (to fulfill current contracts, but also future ones). These companies are concerned over rising prices and inventory shortages. Here also (in B2B e-commerce), despite unfavorable economic factors, we observe sales increases and investments in the development of these sales channels. " - sales director at Unity Group Sebastian Blaszkiewicz

We should not forget that nearly 3 million refugees from Ukraine – mostly women with children – have entered Poland. – This has an impact on online sales of food, pharmaceuticals and cosmetics. It is confirmed, for example, by the launch of the Ukrainian version by Allegro. Soon others will launch them as well – believes Sebastian Blaszkiewicz, sales director…

The accelerating inflation and rising interest rates caused turnover drops in many e-shops; buyers lost, among others, their creditworthiness - assessed Grzegorz Rudno-Rudziński from Unity Group commenting on the CSO data. Some sectors, e.g. construction, however, recorded increased turnovers, he added.

All teams were actively involved. In our organization, almost immediately four people were released from their duties so that they could only deal with and coordinate these activities, says Grzegorz Rudno-Rudziński, Managing Partner of Unity Group, one of the companies belonging to ITCorner and president of the cluster's board

urrently, the most interesting trends in the commerce sector are cross-border, q commerce, green commerce, live commerce, e-grocery, as well as the growing role of the marketplace - says Piotr Wrzalik, partner manager at Unity Group and in the perspective of the next 5 years the following phenomena will become important: MACH (microservices, API, cloud, headless) dominating for companies selling in omnichannel model, the proliferation of SaaS and PaaS models, voice commerce and VR.