E-Commerce

With the ongoing globalization, technology is becoming increasingly ubiquitous, with the digital and physical worlds intertwining more than ever. Blurring the boundaries between these dimensions has resulted in the emergence of a trend called “phygital.” It describes the synergistic integration of these two worlds to create new, innovative...

Product Information Management

Reliable and relevant information is a true asset. For companies operating in various industries, it often constitutes a significant factor in successfully communicating with customers and partners. Product Information Management (PIM) systems serve as tools for optimal information management, enabling organizations to gather, manage, and distribute product...

Artificial Intelligence

“In the rapidly changing world of business, marketing optimization has become crucial.” That might sound like the opening line of another AI-generated article, but rest assured, this one’s all human. As enthusiasts of AI, we’ve crafted a human-written guide to the most significant opportunities AI offers in marketing. Whether you’re in...

E-Commerce

High quality and accurate product data enables sellers to present their assortment appropriately, and consumers to find exactly what they are looking for. The most popular marketplace platforms operate almost like search engines, allowing consumers to advanced filter listings using multiple keywords and various parameters. However, managing the vast amount...

Systems Integration

MuleSoft, renowned for its robust API management, integration and automation services, is a leading for enterprises looking to streamline operations and foster innovation through connectivity. Recently, MuleSoft has been transforming its pricing model, moving from a fixed, capacity-based approach to a more dynamic, usage-based pricing structure. This not...

Omnichannel

In the past year or two, recommerce has grown immensely in popularity. With difficult economic situations, consumers are looking to resell and buy existing goods in order to save money. This in turn impacts direct sales, further encouraging existing retailers to enter the recommerce market. In this article, we want to explore the essentials of all things...

Digital Transformation

More and more consumers from around the world are turning to Asian shopping platforms, such as AliExpress, Temu and Shein, in search of attractive prices and a wide selection of products. This global trend has impacted most markets from North America to Europe, where the growing interest in shopping at Chinese stores poses numerous challenges for domestic...

Healthcare

Will our family doctor soon be a medical professional using an advanced AI chatbot? Or will we follow the example of today’s Internet users who try to diagnose themselves with a “Google Doctor” and independently check our health with one of the many specialized medical chatbots? We don’t know exactly how this AI gene will develop in the...

Omnichannel

Ever wondered how to be present and consistent across all customer interaction points? Omnichannel retail solutions tie together your online and offline presence, ensuring a seamless and personalized customer experience that is no longer optional but essential. This article provides a deep dive into how these solutions work, their importance in today’s...

Product Information Management

Lots of products to manage and too many tools in the process? Or perhaps digital assets are scattered across the organization? Whether you’re a product manager looking to save time, or a business leader looking to improve operational efficiency, it’s never a bad time to make a positive change. Here, we want to share the best practices for...

Healthcare

Choosing any technology is always a battle of priorities and business concerns. Not least of all, for companies with a heightened obligation to be secure, this can cause a lot of stress in internal decision making. In one specific case: marketing typically has a strong need to provide public information, but this can only be done without impacting security...

E-Commerce

When it comes to Composable Commerce, you’ve likely heard the term thrown around for a while now. But while the concept of building e-commerce platforms from modular components is rather clear, not everyone knows what tools are actually available for constructing this platform. So, let’s break down this topic into smaller components and explore...