QlikSense vs Power BI / A Not So Unbiased BI Software Comparison
The Business Intelligence market is vast – there are many options and it’s estimated that no one solution owns more than 20% of the market. In other words, there’s no clear winner – but are there losers? Well, as the title suggests, we want to use this space to talk about QlikSense vs Power BI (the former being the...
Digital Accessibility & Usability / Adapting to the Customer
In our previous post, we discussed the challenges of making websites more accessible for people with vision impairments and (spoiler) how to solve them. This time, we want to expand on the concept of usability as a whole, to show how businesses can better make their products and services accessible for all. This time, we want to talk about:...
Digital Accessibility & Usability / A Visual Overhaul
Nearly every industry these days has an online element – in some cases, it’s the predominant channel. And that’s great – if you don’t have any accessibility requirements. But as more and more of the world moves online, we need to consider the wider needs that different people may...
E-Commerce Data / 13 Vital Statistics to Track
How do you measure success? It’s not a trick question. With an online business such as e-commerce stores, there’s a whole wealth of information to draw insights from. However, at the same time, it’s easy to get lost in the multitude of data, statistics, tables and charts. That’s why we want to guide through the most essential statistics: what...
Data Integration From Multiple Sources in Power BI
Depending on how mature your business is, you might find it necessary to set up a data storage tool. The most common motivation to implement a database is the need to put in order the constantly growing number of business-relevant information from a large number of sources. A well-designed database ensures coherence and integrity of the information it...
E-Commerce Optimization / Product Page Best Practices
We previously discussed the wider concept of customer experience, but let’s focus on one of the most critical steps: product page conversion. After all – this is the make-or-break moment. Do users convert into customers or not? Users on such pages have found what they want – optimizing product pages will ensure they’re more likely to follow through...
E-Commerce / Improving Customer Experience
A great retail business is as much about the experience as it is the products. And in this area, the digital side has often been lagging. With the growth of e-commerce* the need for a better digital customer experience only grows – so let’s hit that nail right on the head. If you are the owner of an e-commerce...
Selling in B2B / A New Role for IT Directors
If you’re an IT Director, you’ve probably had a lot of change recently. More so, in the B2B sector, these ripples seem to keep on coming – your role looks very different from a year or two ago. Repetitive tasks, a nice orderly schedule and emergency-free weeks have gone out the window. Now, digital transformation is more important than...
Headless Commerce Benefits / The Inevitable Direction
We’ve talked a lot about headless. We’ve also talked a lot about e-commerce. We like to talk so – what if we throw these two topics together? Headless commerce is a very logical conclusion – and the wider industry seems to agree. Some of you already know this but for those that don’t, we wanted to give a handy primer to...
Mobile-First E-Commerce / An Option or a Must?
Mobile is arguably the most important channel for e-commerce stores to invest in. It’s continually competing with traditional desktop browsers for user engagement and the current state of mobile technology is such that a genuine shopping experience is very possible. Or in other words: it’s no longer an excuse to say the mobile audience isn’t...
Selling in B2B / Lessons Learned From B2C
E-commerce is booming: that’s no secret. What is worth highlighting, however is the sudden B2B e-commerce growth that’s often lost in the wider story. An industry that typically relied on in-person sales is now relying on digital sales more than ever. While they may be ‘behind’ compared to B2C, this is also means B2B online...
Design System vs Pattern Library vs Style Guide / A Single Source of Truth
Recently, we’ve covered the likes of headless architecture, omnichannel and multiexperience processes and, well, probably half a dozen discussions on the state of e-commerce. More often than not, we’re focusing on making the backend as optimized and efficient as possible. But users don’t see the backend (unless something...
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