Artificial Intelligence

In today’s rapidly changing business world, managing product information has become one of the key challenges, especially for companies operating across multiple markets. Although artificial intelligence is a hot topic, much of the available material focuses mainly on theory or the distant future. We’re taking it a step further – below, we present...

Product Information Management

Reliable and relevant information is a true asset. For companies operating in various industries, it often constitutes a significant factor in successfully communicating with customers and partners. Product Information Management (PIM) systems serve as tools for optimal information management, enabling organizations to gather, manage, and distribute product...

E-Commerce

High quality and accurate product data enables sellers to present their assortment appropriately, and consumers to find exactly what they are looking for. The most popular marketplace platforms operate almost like search engines, allowing consumers to advanced filter listings using multiple keywords and various parameters. However, managing the vast amount...

Product Information Management

Lots of products to manage and too many tools in the process? Or perhaps digital assets are scattered across the organization? Whether you’re a product manager looking to save time, or a business leader looking to improve operational efficiency, it’s never a bad time to make a positive change. Here, we want to share the best practices for...

E-Commerce

When it comes to across product content across multiple channels, product information management are fast becoming the go to tools. However, since tools are a means to an end, if you want to create a memorable brand and product experience, you should also consider the wider Product Experience Management approach. Understandable, it’s easy to get lost...

Product Information Management

In today’s business environment, retail is much more than simply just “doing business”. Each and every retail business needs to constantly adapt to the customer demands, expectations and ever evolving shopping habits. Consumers, for example, may make a purchase in a stationary store, but at the same time they also use the phone: 72% of...

Product Information Management

Effective communication is at the heart of relationships, including those in business. But in order to deliver to customers and partners what they want to hear, we need consistent product descriptions and information that can answer any potential concerns. We wouldn’t be ourselves without sharing that, in such a situation, technology comes to the...

Portale Internetowe

The construction industry has not escaped the digital revolution. On one hand, we have the pressures of EU legislation and, on the other, the enormous opportunities that such new technologies bring. What innovations can become a critical success in this sector? Let’s check out the most important building materials industry digitalization trends! The...

E-Commerce

Creating valuable and engaging content in the digital era has become a must-have for success. Every brand is guided by a set of values that customers can identify with. Content commerce is a strategy that combines content with a product or service in a way that encourages customers to make a purchase decision. Understanding Content Commerce Beauty brands...

E-Commerce

The purchasing behaviors of B2B customers have been gravitating towards the digital model for years, with increasingly blurred lines between customers private buying behaviour and what they expect from the business sector. After all, we’re all consumers. Glued to our laptops and phones, we can get almost anything done with just a few clicks. Online...