E-Commerce

In our previous post, we discussed the challenges of making websites more accessible for people with vision impairments and (spoiler) how to solve them. This time, we want to expand on the concept of usability as a whole, to show how businesses can better make their products and services accessible for all. This time, we want to talk about:...

E-Commerce

Nearly every industry these days has an online element – in some cases, it’s the predominant channel. And that’s great – if you don’t have any accessibility requirements.  But as more and more of the world moves online, we need to consider the wider needs that different people may...

E-Commerce

We previously discussed the wider concept of customer experience, but let’s focus on one of the most critical steps: product page conversion. After all – this is the make-or-break moment. Do users convert into customers or not? Users on such pages have found what they want – optimizing product pages will ensure they’re more likely to follow through...

E-Commerce

Mobile is arguably the most important channel for e-commerce stores to invest in. It’s continually competing with traditional desktop browsers for user engagement and the current state of mobile technology is such that a genuine shopping experience is very possible.  Or in other words: it’s no longer an excuse to say the mobile audience isn’t...

Content Management Systems

Recently, we’ve covered the likes of headless architecture, omnichannel and multiexperience processes and, well, probably half a dozen discussions on the state of e-commerce. More often than not, we’re focusing on making the backend as optimized and efficient as possible.  But users don’t see the backend (unless something...

Mobile Solutions

Today’s mobile apps have a lot of requirements, increasingly in the areas of performance, scalability and, of course, cost-efficiency. In these areas, we need a sophisticated infrastructure to support the app.   After all, the frontend of the app is already based on the user’s hardware, but the backend is where we have the most control....

Mobile Solutions

Getting your business into digital channels is vital: that’s no secret. However, there’s more to it than just being available on the right platforms. It’s also about offering a way for customers to interact with the business in a satisfying manner that takes full advantage of the potential. Here, we want to talk about our work with one such...

Mobile Solutions

Cross-platform apps Cross-platform apps are a good solution if you want to deliver an interesting mobile app quickly on a limited budget. Regardless of whether you’re at the beginning of your mobile journey, about to create your company’s first app, or just want to make changes to an existing system, cross-platform technologies provide flexibility,...