Blog Posts / Industries
Recommerce / The Importance of Pre-owned Goods on the Broader Retail Market
In the past year or two, recommerce has grown immensely in popularity. With difficult economic situations, consumers are looking to resell and buy existing goods in order to save money. This in turn impacts direct sales, further encouraging existing retailers to enter the recommerce market. In this article, we want to explore the essentials of all things...
Transforming Patient Outcomes: The Impact of Generative AI in Healthcare
Will our family doctor soon be a medical professional using an advanced AI chatbot? Or will we follow the example of today’s Internet users who try to diagnose themselves with a “Google Doctor” and independently check our health with one of the many specialized medical chatbots? We don’t know exactly how this AI gene will develop in the...
Effective Portals, Happy Security / Meeting Content Needs in Security-Heavy Sectors
Choosing any technology is always a battle of priorities and business concerns. Not least of all, for companies with a heightened obligation to be secure, this can cause a lot of stress in internal decision making. In one specific case: marketing typically has a strong need to provide public information, but this can only be done without impacting security...
Medical AI / Examples of AI in Healthcare That Will Blow Your Mind
After 3 years of searching and visiting over a dozen doctors, a frustrated mother finally turns to ChatGPT to find the cause of her child’s pain. The woman enters information about the boy’s condition and adds data from test results. ChatGPT suggests a rare neurological condition – spinal cord anchorage syndrome. The doctor then confirms this...
Digital Transformation in the Building Materials Industry
The construction industry has not escaped the digital revolution. On one hand, we have the pressures of EU legislation and, on the other, the enormous opportunities that such new technologies bring. What innovations can become a critical success in this sector? Let’s check out the most important building materials industry digitalization trends! The...
Digital Transformation in Healthcare: A New Era of Patient-Centric Care
Of all sectors, healthcare is one that benefits the most from digitalization. Traditionally rooted in hands-on patient care and face-to-face consultations, is the entire market is undergoing a seismic shift. Every step of the healthcare journey, from initial appointments to recovery check-ins, is being enhanced by digital innovations. What are the most...
Experiential Retail Stores / Brick and Mortar for the Digital Era
Despite numerous attempts to destroy the sector for good, physical retail stores still form a key part of regular business activity. Of course, while most brick and mortar retailers are at least expanding online, there’s now a more competitive retail sector and even the biggest chains need to up their game. In our eternal quest to uncover every...
Parcel Locker Wars / Will Consumer Love Support Multiple Brands?
Sooner or later, competition always comes a knocking. Today’s consumer has numerous ways to get their products. They can pick it up themselves, have it delivered or… as is becoming more and more commonplace, have it sent to a parcel locker to be picked up later. This option – which offers some of the benefits of the other means...
Machine Learning and Customer Segmentation / Meet the Perfect Couple
The rapid technology development is revolutionizing almost every area of business operations, including customer segmentation. Machine learning hand in hand with AI is emerging as one of the most interesting trends, transforming the way in which you can segment and, consequently, successfully reach your customers. You’re about to see how machine...
Putting Privacy First: How Healthcare Companies Can Embrace Privacy by Design in Digital Transformation
Think of your intimate health stats being as secure as a top-secret mission file, untouched by any form of cyber threat or data debacle. That’s the essence of Privacy by Design, a pioneering principle that integrates privacy into the very DNA of healthcare systems and processes. In this era of healthcare and digital transformation, adopting...
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